Meet the Smirnoff Sound Collective
Get to know the new faces of electronic music and shift the dial
Cry Baby
One of NYC’s hardest working underground talents is undoubtedly Cry Baby, a name that seems to be popping up on line-ups everywhere. Born in Miami, she developed a strong passion for dance music by crashing raves in her teen years and immersing herself in the city’s nightlife. Once she moved to the urban jungle of NYC in 2010, she wasted no time getting involved in the scene, launching her own party series, House On Mute, and locking in residencies at clubs like Output, Submercer and Le Bain. Also a talented producer, her music has landed on labels like Euphoria Records and Nervous Records, which boosted her demand and prompted her to tour the world hitting up Ibiza, Barcelona, Vienna, Luxembourg and Berlin. Look out for more originals and remixes to land soon as she continues to gig in the city that never sleeps.
Find out more about Cry Baby on SoundCloud, Facebook and Twitter.
D∆WN
While the name D∆WN might be new, most are likely to recognize the rising legacy of vocalist and songwriter Dawn Richard, who first appeared in the pop world in 2004 as a member of Danity Kane. After breaking out as a solo artist, D∆WN proved her arrival with 'Blackheart', her 2015 album which was called "the most ambitious and revelatory album" of the year by The Guardian. She's continued to power forward, challenging both music and technology standards by becoming the first artist to perform in a 360 degree YouTube video and releasing a virtual reality rendition of her single 'Not Above That'. Her album 'REDEMPTION' features production from Machinedrum and Noisecastle III and is yet another example of D∆WN's powerful voice and talent as an artist on the rise.
Find out more about D∆WN on SoundCloud, Facebook and Twitter.